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Campaign and social design
Social creative that looks like one brand, not a stream of templates.
Consistent social design makes it easier to publish without making every post look identical. I create flexible visual systems for recurring content, launches and campaigns, with enough structure to protect the brand and enough range to keep it interesting.
What the work changes
Clearer outside.
Stronger underneath.
01
A recognisable look across organic and paid content
02
Reusable templates that speed up publishing
03
Campaign assets designed around the platform and message
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Post and story templates
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Paid social creative
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Motion assets
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Launch graphics
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Content design systems
A clear way through
From brief
to final files.
Frame
We define the campaign message, content types, channels and production rhythm.
Create
A visual direction is developed across the formats needed for launch and ongoing use.
Equip
Final exports and editable template systems are organised for straightforward publishing.
Relevant work
The thinking
in practice.
Animation
BlueStone Animation Ads
Motion-led ad visuals designed for attention, message retention, and better social feed performance.
Funny Designs
Graphic Design Humour
A dedicated collection of satirical design posts and visual one-liners.
Brand Design
Sparx Digital
A sharp digital identity built to behave like a signal, not a decoration.
Questions before we start
Useful
answers.
Can you make reusable social media templates?
Yes. Templates can be built around recurring content types while leaving enough flexibility for the feed to stay varied.
Do you design paid social ads?
Yes. Creative can be adapted into the aspect ratios and message variants needed for paid campaigns.
Can social design match my existing brand?
Yes. I can extend existing guidelines into a practical social system or create a new direction as part of a wider identity project.
Available for new projects
Got something
worth building?
Share the brief, timeline and rough budget. I’ll come back with clear next steps and an honest plan for the work.